Brand Packaging
New Brand Development
Structural Design
Identity
Self Promotion
Concepts
Abreva
Balance+
Ciao Bella
Claritin
Dannon
Friendship
Heinz
Kodak
Lean Cuisine
Mach3
Main Street
Oasis
Ocean Spray
Right Guard
Venus
Zazz
Zygo
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The visual language of health and wellness is constantly evolving. The new Lean Cuisine identity uses vibrant photography, clean typestyles and a simplified design architecture to express its distinct essence of “attainable wellness.”